Skip to content

Website Migration · Cambridge

Website Migration in Cambridge

Moving Cambridge organisations' sites between platforms, domains or hosts. Some ranking movement after a large migration is normal even when the work is faultless; what separates a competent migration from a damaging one is whether the site recovers within weeks or never returns to where it was.

Why this comes up

The problem

The site must move platform, and the business depends on search traffic that a previous migration took the better part of a year to rebuild.

What you get

What we deliver

  • A complete inventory of existing addresses, including ones nobody remembers
  • Redirects mapped one to one, to genuine equivalents rather than to the homepage
  • Content audited before the move, since migrating pages nobody reads wastes effort
  • The new site validated on a staging environment closed to search engines
  • Cutover timed away from your commercial peak, with a rollback position
  • Daily monitoring afterwards, because problems are cheap to fix in the first week

Want this scoped for your business in Cambridge?

Thirty minutes, no charge, no sales script. You leave with a written summary of what website migration would actually involve — whether or not you use us.

Book a 30-minute call

Working in Cambridge

East of England

Cambridge has the densest deep-tech and biotech cluster in the country, so briefs here are frequently technical from the first conversation and the interesting problems are rarely the obvious ones.

Deep-tech and biotech clients bring genuinely technical briefs, often involving data pipelines, instrumentation or research tooling.

Sectors we work with in Cambridge

  • Technology
  • Life Sciences
  • Research
  • Higher Education
  • Biotech

What we work with

Technologies and platforms

  • Screaming Frog
  • Google Search Console
  • Cloudflare
  • Next.js

Who we work with

Industries we serve

  • Retail
  • Media and publishing
  • Professional services
  • Education
  • Manufacturing

Why us

Why Cambridge businesses choose Asionis

  • Projects typically launched within 4–8 weeks
  • No long-term contracts required
  • All team members UK-based
  • Dedicated account manager and development team
  • Transparent reporting with monthly performance metrics
  • Scalable from startup to enterprise

How we work

  1. Step 1

    Free consultation

    A 30-minute call to understand the problem. You keep the written summary either way.

  2. Step 2

    Proposal

    Scope, timeline and a fixed price, in writing, before anything starts.

  3. Step 3

    Build

    Short cycles with regular check-ins, so you see progress rather than hear about it.

  4. Step 4

    Launch and support

    We handle the go-live and stay available afterwards.

Website Migration in Cambridge — common questions

Will we lose traffic?
Temporarily, on a substantial migration, then recover. Search engines have to recrawl and reassess, which takes weeks. Permanent loss comes from broken or lazy redirects and from content that quietly did not make the move, not from the migration itself.
What makes redirects go wrong?
Mapping many old pages onto one new one, or defaulting everything unmatched to the homepage. Both signal that the old page's subject no longer exists. Every address that had value needs a destination genuinely about the same thing.
How do we find every old URL?
By combining sources — a crawl, server logs, search console data, analytics history and the previous sitemap. No single source is complete, and the pages missed by a crawl are usually the orphaned ones that still receive links from elsewhere.
When should we go live?
Away from your busiest trading period, early in the week, with the team available. Friday migrations are a recurring source of weekend outages that nobody is watching, and a quiet period gives you room to fix what testing did not reveal.
Do you work with businesses across Cambridgeshire?
Yes. We are based in Leicester, United Kingdom and work with clients throughout East of England, including Cambridge and the surrounding Cambridgeshire area. Most collaboration happens remotely, and we travel for kick-offs and key milestones.
What kind of Cambridge businesses do you usually work with?
Deep-tech and biotech clients bring genuinely technical briefs, often involving data pipelines, instrumentation or research tooling. Beyond that we work across Technology, Life Sciences, Research, Higher Education and Biotech.
Do you cover the areas around Cambridge?
Yes — we work throughout East of England, including Norwich, Milton Keynes, London, Northampton. Cambridge is an urban area of roughly 150,000+, and we take on work across the wider Cambridgeshire region rather than the city boundary alone.

Talk to us about Website Migration in Cambridge

A 30-minute call with someone who would actually work on it. No sales script, no obligation.

  • Projects typically launched within 4–8 weeks
  • No long-term contracts required
  • All team members UK-based
  • Dedicated account manager and development team
  • Transparent reporting with monthly performance metrics
  • Scalable from startup to enterprise

Or reach us directly

07707 771599admin@asionis.com

Leicester, United Kingdom