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Ecommerce Audit · Chester

Ecommerce Audit in Chester

An ecommerce audit for Chester retailers that follows the money rather than the traffic. Revenue per product is easy to see; what almost nobody has calculated is what remains after the discount code, the shipping subsidy and the twenty per cent of that line that comes back — and some best sellers are losing money.

Why this comes up

The problem

The top ten products by revenue are known, and nobody can say which of them are profitable after returns and delivery.

What you get

What we deliver

  • Contribution calculated per product after discounts, shipping and return rates
  • Return rates examined by line, since a few items usually drive most of them
  • Discount usage analysed, including codes that leaked and never expired
  • Shipping thresholds tested against average order value and actual carrier cost
  • Product data quality checked, because feeds and search both depend on it
  • Stock behaviour reviewed — oversells, unavailable bestsellers and dead inventory

Want this scoped for your business in Chester?

Thirty minutes, no charge, no sales script. You leave with a written summary of what ecommerce audit would actually involve — whether or not you use us.

Book a 30-minute call

Working in Chester

North West

Chester has an unusually large financial services presence for its size, and its proximity to the Welsh border means many businesses here trade across two jurisdictions as a matter of routine.

Compliance-heavy systems for financial services firms, and cross-border trading setups for businesses working into Wales.

Sectors we work with in Chester

  • Financial Services
  • Tourism & Heritage
  • Retail
  • Professional Services
  • Agriculture

What we work with

Technologies and platforms

  • Shopify
  • WooCommerce
  • Google Merchant Centre
  • Looker Studio

Who we work with

Industries we serve

  • Ecommerce brands
  • Multi-channel retail
  • Fashion
  • Homeware
  • Food and drink

Why us

Why Chester businesses choose Asionis

  • Projects typically launched within 4–8 weeks
  • No long-term contracts required
  • All team members UK-based
  • Dedicated account manager and development team
  • Transparent reporting with monthly performance metrics
  • Scalable from startup to enterprise

How we work

  1. Step 1

    Free consultation

    A 30-minute call to understand the problem. You keep the written summary either way.

  2. Step 2

    Proposal

    Scope, timeline and a fixed price, in writing, before anything starts.

  3. Step 3

    Build

    Short cycles with regular check-ins, so you see progress rather than hear about it.

  4. Step 4

    Launch and support

    We handle the go-live and stay available afterwards.

Ecommerce Audit in Chester — common questions

Why work at product level?
Because averages hide the problem. A category can look healthy while two lines inside it are sold at a loss after returns and free delivery, and those lines are frequently the ones being promoted hardest because they appear to sell well.
How much do returns distort things?
In some categories, entirely. Where a third of an item comes back, and each return costs carriage both ways plus handling and sometimes an unsellable product, the margin calculated at the point of sale bears no relation to what the line actually earns.
What turns up with discount codes?
Codes that were never switched off, stacking that was not intended, and a proportion of orders where somebody would have bought anyway. The last of those is the largest and the hardest to accept, because it looks like performance in every report.
Is free delivery worth it?
It depends on where the threshold sits relative to your basket. Set just above the average order value it raises baskets and pays for itself; set below it, you are subsidising orders that were already coming — and the arithmetic is specific enough to your carrier rates that a general answer is worthless.
Do you work with businesses across Cheshire?
Yes. We are based in Leicester, United Kingdom and work with clients throughout North West, including Chester and the surrounding Cheshire area. Most collaboration happens remotely, and we travel for kick-offs and key milestones.
What kind of Chester businesses do you usually work with?
Compliance-heavy systems for financial services firms, and cross-border trading setups for businesses working into Wales. Beyond that we work across Financial Services, Tourism & Heritage, Retail, Professional Services and Agriculture.
Do you cover the areas around Chester?
Yes — we work throughout North West, including Liverpool, Manchester, Wrexham. Chester is an urban area of roughly 120,000+, and we take on work across the wider Cheshire region rather than the city boundary alone.

Talk to us about Ecommerce Audit in Chester

A 30-minute call with someone who would actually work on it. No sales script, no obligation.

  • Projects typically launched within 4–8 weeks
  • No long-term contracts required
  • All team members UK-based
  • Dedicated account manager and development team
  • Transparent reporting with monthly performance metrics
  • Scalable from startup to enterprise

Or reach us directly

07707 771599admin@asionis.com

Leicester, United Kingdom